How To Be A Rocket Scientist In Real Estate
There are a number of different factors that determine success in real estate. While your own innate ability will undoubtedly play a key role in your career, your natural talent is not enough to make you the big bucks.
To become a truly formidable agent, you’re going to need to commit yourself to learning as much about the trade as you can. We call it becoming a rocket scientist. Here are a number of things you can do to take your real estate career to the stars.
Set aside a little time each day to read real estate-related news as well as general business news. Understanding the trends of the local and national economy can come from regularly reading quality news publications, such as the New York Times, Wall Street Journal or the Financial Times.
For insight more specific to real estate, there are a variety of trade publications, such as REALTOR® Magazine, Inman News and Realty Times that can keep you up-to-date on research, sales trends and policies relating to your profession.
Never stop studying
Continuing education courses are not only required for agents, but they offer a valuable opportunity for you to learn new skills that can make you better at your job. To be a top-notch agent, you need to adapt with the constant changes in technology and regulations. Otherwise, they might catch you off guard and vulnerable to better-prepared competitors.
Learn from your clients
Pay close attention to what your clients are telling you and don’t forget it as soon as the sale goes through. The more you learn from clients, the easier it will be for you to anticipate what future customers will want.
Never stop building your network
A large network is the foundation of every successful agent’s career. And while some agents are lucky enough to have large networks before they even get involved in the business, the best agents build formidable networks composed of just about everybody they’ve ever met.
But you can’t get complacent and simply believe that once you have a large network it will endlessly produce business for you. You have to keep trying to develop new contacts who might represent future business or who might refer business to you.
Stay in touch with everybody
Don’t let anybody in your network forget that you’re there for them if they need to sell or buy property. Keep in contact with them through social media, email newsletters, holiday cards and any other type of communication that might prompt an acquaintance who you haven’t seen in years to give you a call if he or she is looking to sell.