The 10 Worst Home Showing Offenses

You could be the best real estate agent in the world, but if your sellers are not doing what they can to bring quality to the home showing, all may be lost. REALTOR® magazine polled 50 buyer agents, revealing the biggest deal breakers when it comes to home showings. After 20 years of showings, Elke W. McMenemy, ABR, CIPS, broker-owner at St. Augustine Real Estate Inc. in St. Augustine, Fla., told the magazine that she has  practically seen it all, from the “fully loaded litter boxes” to the “roach-infested ovens.” “These situations have proven to be frustrating and embarrassing to my ...

When Selling a House with Mold

Mold doesn’t discriminate; it can attack even the best and most beautiful properties. It loves warm, damp, humid conditions (think bathrooms and basements), and it lives and reproduces by creating spores. Mold is never okay with potential buyers or with the bank. Needless to say, if you’re helping your client sell a house, the mold problem should be resolved before any further steps are taken. Otherwise, you’ll need to disclose the issue or open yourself up to a lawsuit by the new owner. To avoid this: have the mold removed, and then test for any remaining or lingering presence. Mold testing kits ...

How to Best Serve Real Estate Clients with Disabilities

A majority of homebuyers with disabilities desire real estate agents who are trained and knowledgeable about accessible housing options. According to a 2015 survey by Century 21 and the Harris Poll, one in five homebuyers who have a disability claim they do not get the proper assistance. There are 40 million Americans living with disabilities.  The Americans with Disabilities Act (ADA), which was signed into law in 1990, prohibits discrimination against people with disabilities. This includes the processes and transactions related to the real estate industry. Here are a few tips on how to best serve a client with ...

5 Ways to Educate a FSBO Seller

About 89 percent of home sellers in the real estate market sold their home using a real estate agent or broker, according to the 2017 National Association of REALTORS® Profile of Home Buyers and Sellers. Home sellers offering their home For Sale By Owner (FSBO) remained at 8 percent for the third year in a row. And 3 percent of home sellers used a different method to sell their homes, such as company-provided relocation. The FSBO rate continues to decline since the NAR first kept track of it in 1981. In that year, 15 percent of home sellers took the ...

Sure Signs That Your Neighborhood is About to Gentrify

The good-vs.-evil debate about gentrification continues to rage, but the juggernaut shows no signs of letting up. It’s the name given to the process in which old, deteriorating neighborhoods are revitalized by younger and higher-income residents. Although gentrification can surely improve the quality of a neighborhood, it can also cause a crisis for those long-time residents who can suddenly no longer afford to live there (often called community displacement). This process often contributes to an imbalance of racial/ethnic makeup; the general perception of people leading the gentrifying include white professionals and Millennial “hipsters.” Landlords and real estate investors take advantage of this ...

Find Your Niche in Real Estate

Real estate offers a wide world of opportunity, but you will be most successful when you narrow down your skills and focus on a specialty. Set a goal to become the go-to agent for a specific area or type of property or client. However, finding what type of real estate excites you — or choosing among many — can be challenging. Ask yourself the following questions when drilling down to your specialty niche: What do I know most about my community? Research what type of people live there (for instance, Millennials or Baby Boomers). Find out which groups are the most underserved ...

Help Your Clients Find the Best Mortgage Lenders

When you sell a home, your client will be paying a mortgage for possibly 10, 15, or 30 years or more. Make sure that they remember you fondly and respectfully for recommending the right way to find a mortgage lender. Especially within the last decade, mortgages have become more complicated, diverse, and highly regulated. You can be a hero by patiently steering your client through this intimidating and often overwhelming process. Consider these tips to share with your clients: Get a head start on the mortgage process Ask your clients how long they plan on living in the home, how much of a ...

Educating First-Time Homeowners on Expenses

Although buying a home is still the core of the American Dream, most first-time homebuyers find the process intimidating and mysterious. Here’s your chance to help your clients better understand the homebuying process, and to educate them on many of the related expenses that first-time homebuyers often miss. Since buying a home is more than likely going to be the biggest purchase your client ever makes, keep them on guard by making them aware of the expenses that go beyond the cost of the house. Zillow reports that, on average, Americans pay about $9,000 a year in extra costs. ...

Video Tip: Curtains vs. Blinds

Curtains or blinds? If you’re looking for an easy answer to this age-old question, you’re not going to get it from this video. Instead, you’ll get a glimpse of the myriad advantages and drawbacks of both. For instance, have you ever considered how one might affect allergies? Whatever you prefer, understanding the pros and cons of each can help you when advising buyers and sellers on home design. ...

How to go from zero to hero with your client

The most obvious way to become a hero in the eyes of your client is to get him a good deal that makes or saves him money. But many real estate agents fail to realize that how your client will view the deal they ultimately get will be shaped in large part by everything you do BEFORE the deal is closed. Even if you get them a good deal, they might not view it as a good deal if they don’t like or trust you. Here are a few important ways to reassure your client that you’ve got ...