Video Tip: Curtains vs. Blinds

Curtains or blinds? If you’re looking for an easy answer to this age-old question, you’re not going to get it from this video. Instead, you’ll get a glimpse of the myriad advantages and drawbacks of both. For instance, have you ever considered how one might affect allergies? Whatever you prefer, understanding the pros and cons of each can help you when advising buyers and sellers on home design. ...

How to go from zero to hero with your client

The most obvious way to become a hero in the eyes of your client is to get him a good deal that makes or saves him money. But many real estate agents fail to realize that how your client will view the deal they ultimately get will be shaped in large part by everything you do BEFORE the deal is closed. Even if you get them a good deal, they might not view it as a good deal if they don’t like or trust you. Here are a few important ways to reassure your client that you’ve got ...

How to tell your client the hard truths

Like a doctor must learn to give bad news to his patients, so must a real estate agent be able to deliver hard truths when necessary. You’re not selling packs of bubble gum. Your clients are trusting you with their homes, often the biggest investment of their lives, which means that they need to be able to count on your word. And never does your word mean more than when the truth ain’t pretty. Be realistic from the beginning… You won’t have to deal with disappointed clients quite as much if you set realistic expectations for them ...