Back-to-school: A refresher on networking at school

School is a great place to find leads. That goes for people you meet as you get your own degree or the parents or teachers you meet at your children’s school. Of course, there is a right way to network as well as ways that can backfire. Here are a few tips to keep in mind when trying to parlay school acquaintances into clients. Meet all of the other parents It’s good to know other parents who may become good friends or who might be responsible for supervising your own child during playdates, sleepovers and the ...

Networking tips for agents who are introverts

Have you ever taken a personality test and discovered you’re an introvert? If you have, you may have thought to yourself, “Wait, I’m in real estate, I can’t be an introvert!” Well, believe it or not you are probably not alone. Did you realize that introverts actually make up about 50% of the general population? It’s true. Real estate is no exception. There are plenty of highly successful agents who also happen to be introverts. Now, as an introvert, you may dread networking events in particular. You’d probably rather be in a ...

Keep a business card handy at these unusual places

Successful real estate agents often have a hard time getting away from their work because everywhere they go, they encounter potential business opportunities. They seize the chance to turn an acquaintance into a lead. The following are a number of places where you should always remember to have a spare business card on hand. School events PTA meetings or other school-related functions that you attend are ripe opportunities for new leads. If you’re in a room of other parents with young children, the chances are sky-high that a few of them will be making a move ...

Best public places to meet future clients

Networking is a bit like dating. You never know when and where you will run into a potential partner, customer or future referral source. While treating every encounter or outing like a networking event can come across as salesy or forced, creating personal brand recognition and credibility can be as simple as hanging out with members of your community and making genuine connections. Here are a few places you can meet potential clients throughout your daily life: Local coffee shop With the relaxing and inviting atmosphere of a coffee shop, meeting new people here is a breeze. You ...

5 tips to make the most of a networking event

Networking events can offer a great many opportunities for real estate agents to meet new people and gain valuable information about the local market. Fortunately, there are networking groups and events of all kinds in cities, towns and burbs across America. In other words, there is never any shortage of opportunities to get out there and mix it up in hopes of finding a new lead or friendly source of referrals. Networking is not exactly a science, but there are certainly ways to maximize your investment in both time and money. Just showing up at events and waiting for the action ...

A real estate agent’s guide to networking in groups

As you probably know, virtually every human interaction is a networking opportunity. But not all of them are created equal. Here are some pointers on how to get the most out of networking groups and events to help grow your real estate brand and net more leads. Don’t just join –– get active! Organizations of all kinds – from business networking groups to local community plays or fundraisers – offer a great chance for real estate agents to meet buyers and sellers. But don’t just go to their events, go to the leaders of the group and tell them you want ...